US city salary needed to buy home

What worked

• The chart type is unusual enough to stand out while still being readable.
• The post explains itself through its title and high self-labelling, so viewers grasp the salary-by-city comparison without extra context.
• The branded chart includes a source line and sits in a data-journalism category with top-quarter source reach, which supports trust and distribution.

What to borrow

Useisaself-explaining benchmark bar form for our own city or category comparisons, with a clear title, strong self-labelling and a visible source line.

Careful

Do not over-read the spread: quote rate is below average and the account's typical likes and normal multiplier are not available, so we cannot claim the post beat the account's usual performance.