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- Road traffic death rates
Road traffic death rates
Our World in Data's bar chart drew 27.9K views on X: 1.0x its typical post and #80 of 139 Our World in Data charts we track by views. Read Oct 10, 2026.
✍️ New article: "How Britain built some of the world’s safest roads"
Why it spread
This post spread because it came from an independent author at a big source, pairing a bar chart showing the UK has some of the safest roads in the world with a story about how Britain built them, reaching 27,879 views, 176 likes, 47 reposts, 5 quotes, and 51 saves.
What worked
- The post is branded and shows a source line, which supports trust in a data journalism piece from a big source.
- The chart type is a simple bar with medium self labelling and no unusual form, so the safest roads message reads quickly.
- The framing is a historical story about danger turning into safety, which gives the chart a narrative beyond the numbers.
What to borrow
We could take one of our own charts and wrap it in a short before and after story about how a place changed over time, keeping the chart simple and clearly sourced.
Careful
Do not over-read the spread as proof that design polish drove it, since design polish is low and the main reasons given are an independent author and a big source.
Written by our analysis model from the measured numbers above, not by Our World in Data.
Make it yours
Your numbers, in this bar chart.
Starts from the real numbers of "The safest United Kingdom has some of the safest roads in the world" by Our World in Data. Replace every number with yours before you post. Make one like this, step by step
Free pictures carry a small "Made with ViralChart" line. That line is how other people find us.
API · Max
Use this chart via API
On the Max plan you can pull this chart's numbers with the provenance of each one, as JSON or CSV, with its redraw spec, or call it from an agent over MCP. Chart id 9d9748e0eb0a.
| Path | Returns | Plan | |
|---|---|---|---|
| GET | /api/v1/charts/9d9748e0eb0a | Title, publisher, date, form, point count; with a Max key, the data link | Open |
| GET | /api/v1/charts/9d9748e0eb0a/data | Every point with its provenance and confidence, plus the redraw spec. Add ?format=csv for CSV | Max |
| GET | /api/v1/charts/9d9748e0eb0a/render?view=1 | The draw-only view this page uses | Open |
| POST | /mcp | Tool get_chart_data with this id, for Claude, Cursor and other agents | Max |
curl -s https://viral-chart.com/api/v1/charts/9d9748e0eb0a/data \
-H "Authorization: Bearer $VIRALCHART_KEY"claude mcp add --transport http viralchart https://viral-chart.com/mcp \
--header "Authorization: Bearer $VIRALCHART_KEY"60 requests a minute per key; over that you get 429 with Retry-After. Up to 5 keys per account, made on your account page and shown once. Without Max, the data route answers 402 with a link to the plans. The numbers describe a chart its publisher owns, and every file carries a license note.
More from Our World in Data
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Other giants using a bar chart
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Questions people ask
How far did Our World in Data's "Road traffic death rates" chart travel?
27,879 views, 176 likes, 47 reposts and 51 saves on X, read Oct 10, 2026. A normal post from @OurWorldInData gets about 28.6K views.
What kind of chart is it?
A bar chart. UK has some of the safest roads in the world.
Can I use Our World in Data's chart?
Use the format, not the picture. The chart, logo and design belong to Our World in Data. ViralChart redraws the chart type with your numbers and words, and credits the original publisher.